Exhibtor Information
Exhibitor
INformation
YOU WILL FIND ALL INFORMATION ABOUT SPIEL ESSEN.
MANY THANKS FOR A BREATHTAKING SPIEL ESSEN 2024!!!
Dear exhibitors, dear co-exhibitors,
now SPIEL Essen 2024 is already over again. :) We would like to thank you for the great cooperation and your fantastic stands. We made many visitors happy.
We look forward to making 2025 another unforgettable SPIEL.
On this page you will be provided with information about SPIEL Essen 2025 from the end of January. So keep an eye on our newsletter and this website from January 2025.
Your
SPIEL Team
Exhibitor Information
Do you have any questions about the set-up, logistics and preparation of your trade fair presence?
Then take a look at our exhibitor information, where you will find all the important information in one place.
Parking Ticket Webshop of Messe Essen
Messe Essen has its own webshop for car park tickets. Simply follow the link below:
If you are registering for the first time, please follow the link below. You can then request a password directly.
Please note that only the contact person registered with us and their e-mail address is also registered with Messe Essen.
If you have any questions or problems regarding the Parkticket Webshop, please contact Messe Essen directly. This is the only organisation responsible for the webshop.
You can contact Messe Essen's exhibitor service directly:
Exhibitor Passes (Aditus Webshop)
You can create your exhibitor passes in the ESC, the exhibitor ticket shop. These are mandatory for all members of your team to be able to enter the exhibition center. Your booth builders will also need a so-called ‘set-up and dismantling ticket’ for Wednesday, which can be created using the non-personalized ticket function.
As only you as the main exhibitor have access to the ticket shop, you must also create tickets for your co-exhibitors and forward them to them. You can do this using the ‘Invitation by code’ function, for example, where you will receive an Excel list with ticket codes that you can forward to your co-exhibitors.
Exhibitor profile, list of new products & event list (Eyeled)
In Eyeled, you manage all the information relevant to visitors that they find in the app or on our website:
- Exhibitor Profile / Company Profile
- Novelties List
- Event List
You should have received your access data from our service provider (
Novelties Show
Our annual Novelties Show will change a little this year. For the first time:
- it will take place in Hall 8 and thus offer sufficient space,
- only take place on 2.10.2024, and
- offer another bookable option, the showrooms.
Of course, these changes to the Novelties Show are not everything you need to know about this year's event. That's why we've summarized everything in detail in our conditions of participation for the Novelties Show and also introduced you to the individual area types in our information sheet. Take a look at both so that you have a complete picture of this year's Novelties Show before you make your booking.
Registration of the novelties (games)
The registration of novelties for the Novelties Show has begun. Register your novelties by 6.8. to present them at the Novelties Shoe.
Marketing Options
With our extensive, high-reach marketing packages, you can also stage yourself outside and highlight yourself and your products in a targeted manner.
When you book a package, you will receive a credit for marketing options as well as a discount on the list prices. All individual options can also be booked separately.
There are numerous options in our marketing catalog to present you in the spotlight, whether digital or analog. From advertising in the city or on the exhibition grounds to digital content, you will find many ways to achieve your individual marketing goal.
The marketing options can only be booked by admitted exhibitors.
Exhibitor Guide
Do you have questions or need an overview of relevant topics at the trade fair?
You'll find it here:
Job Offers
This year you also have the opportunity to search for trade fair temporary staff via our channels. A processing fee of EUR 50,- + VAT will be charged for this.
The content of the offer (remuneration, bonuses, working hours, etc.) will be provided by you. You are also responsible for the billing of temporary staff. We only provide the platform and cannot quarantee that temporary staff will respond to your job offer. We therefore recommend that you formulate the text of the ad in an appealing way to get people interested in your offer.
Please use the following link to send us your job offers:
Conference Rooms
You can use the following link to request conference rooms for SPIEL Essen 2024. Please note that the supply of conference rooms is limited and each request will be checked individually for availability. The deadline for booking conference rooms is August 15, but demand is very high, which is why we recommend booking early.
Information for Small Exhibitors
In order to help our small exhibitors organize their trade fair presence, this collection of information provides initial guidance on topics such as booth booking, booth equipment and finding staff. We have also put together some helpful tips for joining forces with an finding co-exhibitors.
Media Package and Partner
Media Package and Partner
The development and expansion of last year’s marketing package has resulted in our new media package. Here we have summarized all the services included in it and also introduce you to our partner companies that are relevant for you in the course of the trade fair preparation.
Corporate Design Guide
You will soon find our corporate design guide for SPIEL Essen and its logos here.
For the best possible communication and presentation of your participation in SPIEL Essen 2024, you are of course free to use the SPIEL Essen logo in your posts and messages. In doing so, please observe the Corporate Design Guide and ensure that the logo is not changed without prior agreement.
Application Document at a Glance
Here you can find all the application documents mentioned above at a glance in our file sharing folder.
We are sold out!
You are still welcome to register to get a place on the waiting list. We will contact you as soon as we can offer you a suitable place.
Application Form
Application will be digital this year. It is therefore no longer necessary to send in a PDF or a printed application form. The following link will take you to our new registration form.
You will also find a separate price overview below.
Conditions of Participation SPIEL Essen 2024
Conditions of Participation SPIEL Essen 2024
The conditions of participation have been completely revised for SPIEL Essen 2024.
They have been restructured in a clear and concise manner and formulated more precisely. Topics that were not clearly set out in previous years have also been added. You can now find all the information you need to organize your presence at the trade fair in one place.
Important Changes of the Conditions of Participation
In order to make it easier for you to familiarize yourself with the revised conditions of participation, we have summarized the most relevant changes in a separate document.
As this is only a rough summary of a few new aspects, it is still essential to study the conditions of participation in full.
Deadlines for Exhibitors
Deadlines for Exhibitors
To support your trade fair planning, we provide you with an overview of all currently known, exhibitor-relevant deadlines for SPIEL Essen 2024.
Price Overview Booth Booking 2024
Price Overview Booth Booking 2024
For better planning, you will find a separate price overview here, which will make it easier for you to fill out the registration form and calculate your costs.
As usual, you will find the prices for the services of Messe Essen and its partners on the Messe Essen exhibitor service website.
Here you can find all relevant mailings. Reminder mailings can be found by clicking on the "All Mailings" Button in the "Mailings at a Glance" section down below.
Exhibitor Mailings
Newsletter 1 - January 26th, 2024
- Start of the Application
- Changes of the Conditions of Participation
- New Informationwebsite
Newsletter 2 - March 20th, 2024
- Confirmation of registration
- Dispatch of the deposit invoice
- Queues at the stand
- Marketing opportunities and availability
Newsletter 3 - April 18th, 2024
- Change of name Merz Verlag
- Hall planning
- Down payment invoice
- Deadline 30th April: Priority of marketing packages
- Registration start: conference rooms
- Important information on international bank transfers
Newsletter 4 - June 3rd, 2024
- Realisation of your booth wishes
- Booth enlargements
- Your booth number
Newsletter 5 - June 11th, 2024
- Sold out SPIEL24
- Start of booking: Jobs at SPIEL Essen
Newsletter 6 - June 20th, 2024
- Changes to the Novelties Show
- Registration of the novelties (games)
- Application start: Premium spaces at the Novelties Show
Newsletter 8 - July 11th, 2024
- Deadline: Booth construction approval from 40 sqm
- Exhibitor car park tickets from the end of July
- Jobs at SPIEL
- Addition to the exhibitor profile: Children’s games
Newsletter 9 - July 22th, 2024
- Showrooms for press meetings on Wednesday
- Special areas at the Novelties Show
- Service orders at Messe Essen
- Late marketing options
Newsletter 10 - August 01st, 2024
- Application start: exhibition space at Educators Day
- Deadline: Novelties Show applications
- Hall plan publication on SPIEL website
Newsletter 11 - August 12th, 2024
- Deadline: Bookings at Messe Essen
- Publish your profile and novelties correctly in Eyeled
- Exhibitor passes (also for your co-exhibitors)
Newsletter 12 - August 22th, 2024
- Logo in the hall plan as a marketing option
- SPIEL app online from 23rd August
- Exhibitor restaurant (Business Lounge)
- Deadline: Present educational games at the Educators Day
Newsletter 13 - September 02th, 2024
- Important info: Spam mails in circulation
- Entry to the halls for dismantling on Sunday
- Instructions for creating exhibitor passes
Newsletter 14 - September 10th, 2024
- Meetings with Merz Verlag at SPIEL
- Booth space markings
- No early game issue permitted!
- Admission times for exhibitor tickets
- Press conference for exhibitors
- Exhibitor restaurant (Business Lounge)
Co-Exhibitor Mailings
Newsletter 2 - March 20th, 2024
- Confirmation of registration
- Introduction of our co-exhibitor mailing
- Marketing opportunities and availability
Newsletter 4 - June 3rd, 2024
- Realisation of your booth wishes
- Booth enlargements
- Your booth number
Newsletter 5 - June 11th, 2024
- Sold out SPIEL24
- Start of booking: Jobs at SPIEL Essen
Newsletter 8 - July 11th, 2024
- Exhibitor car park tickets from the end of July
- Jobs at SPIEL
- Addition to the exhibitor profile: Children’s games
Newsletter 11 - August 12th, 2024
- Publish your profile and novelties correctly in Eyeled
- Exhibitor passes available from the main exhibitor
Newsletter 12 - August 22th, 2024
- Logo in the hall plan as a marketing option
- SPIEL app online from 23rd August
- Exhibitor restaurant (Business Lounge)
- Deadline: Present educational games at the Educators Day
Newsletter 13 - September 02th, 2024
- Important info: Spam mails in circulation
- Entry to the halls for dismantling on Sunday
- Instructions for creating exhibitor passes
Newsletter 14 - September 10th, 2024
- Meetings with Merz Verlag at SPIEL
- Booth space markings
- No early game issue permitted!
- Admission times for exhibitor tickets
- Press conference for exhibitors
- Exhibitor restaurant (Business Lounge)
Artist Mailings
Newsletter 1 - January 26th, 2024
- Start of the Application
- Changes of the Conditions of Participation
- New Informationwebsite
Newsletter 2 - March 20th, 2024
- Artists newsletter
- Confirmation of registration / deposit invoice
- Waiting list
- Registration changes
Newsletter 3 - April 18th, 2024
- Changes of name Merz Verlag
- Start of inovice dispatch
- Waiting list / rejections
Newsletter 4 - June 3rd, 2024
- Ban on unlicensed fan art
- Presentation of the artists
Newsletter 5 - July 4rd, 2024
- Helper tickets
- Ordering additional chairs
- Reminder: Presentation of the artists
Author Mailings
Newsletter 2 - April 18th, 2024
- Type of event: Speed Pitching
- Event day
- Registration
- Change of name Merz Verlag
Newsletter 3 - July 23rd, 2024
- Application start: Speed Pitching
- Important information for applying
- How does the Speed Pitching work?
Mailings at a Glance
Here you can find the above mailings at a glance in our filesharing folder.